Exploring the world's different coffees is a hobby for many, including us! It brings people together and helps to create memorable moments, while enjoying a great hand-crafted roast. 

Coffee roasting dates back centuries, and has become an art, and a science. Elevation, temperature, soil, trees, and many other environmental factors facilitate the health and type of coffee bean that is grown.

Why do different coffees have such different tastes? After all, they’re coming from a similar bean, right? Could it be climate? Bean origin? Roast time? 

It may surprise you to know that flavor profiles have little to do with the beans’ origin and primarily derives from the roast process: temperature, time, and even the capacity of the roaster. Roasting coffee beans for delicious light and dark roast coffees with dependable flavor profiles is a science.